Big multinationals tap into China s growing e-sports industry By Zhao Shiyue | chinadaily.com.cn | Updated: 2021-02-04 14:20 Share CLOSE Over 6,000 audience members watched the 2020 League of Legends World Championships (S10) in Shanghai, China on Oct 31, 2020. [Photo/Xinhua]
China has witnessed expanding scale of online game sector with growing number of users in recent years. Famous multinational corporations, including furniture chain IKEA and optics giant Zeiss, are vying for a piece of the industrial boom to tap into the world s largest e-sports market, Economic Information Daily reported.
The trend is echoed in a recent report by the Game Publishing Committee of the China Audio-video and Digital Publishing Association and the China Game Industry Development Research Institute released in December 2020.
Multinationals tap into China s booming esports market--China Economic Net en.ce.cn - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from en.ce.cn Daily Mail and Mail on Sunday newspapers.