Honeywell setting up COVID care centres in 5 states yourstory.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from yourstory.com Daily Mail and Mail on Sunday newspapers.
How brand communication has evolved in the second Covid wave
Last year, we saw brands spreading awareness about the virus and the importance of following SOPs. This year, along with advertising, brands are on the ground to do their bit to deal with the grim situation Mumbai, May 19, 2021
As the second wave of the Covid pandemic continues to disrupt the country and affect the larger population in a much more personal way this year, brands have also evolved their communication compared to last year, when the virus first made inroads in India.
Rising Star Awards 2021 Entry Deadline - Monday, May 31, 2021 -
Covid crisis spurs packaging rethink The second Covid wave has wreaked havoc as it drew attention to the shortcomings of oxygen supply, hospital beds and vaccines in the country. WhatPackaging? highlights how top brands are contributing their bit to mitigate the situation ITC PSPD has supplied over 100 MT of liquid oxygen to the nearby hospitals in Telangana
Amazon brings 10,000 oxygen concentrators
Amazon joined hands with ACT Grants, Temasek Foundation and Pune Platform for Covid Response (PPCR) and other partners to airlift over 8,000 oxygen concentrators and 500 BiPAP machines from Singapore. According to the company, the medical equipment will be donated to hospitals and public institutions to augment their capacity to help Covid infected patients across multiple cities.
SEEDS functions with a network of volunteers
How does someone who cannot read register to take the shot or access information on the CoWIN app? Well, if you ve got a SEEDS volunteer nearby, you have nothing to fear.
Since 1994, SEEDS has been building a community that is equipped to deal with natural disasters. The Sustainable Environment and Ecological Development Society (SEEDS) is a family of sorts with members across 13 states where they respond to major threats to human life - handling everything from floods to hurricanes. Since last year, the COVID-19 pandemic has led the organisation to band together and function as a link wherever the system is broken.