Yes, you read the headline correctly. Chipotle is officially launching its own makeup collection with elf Cosmetics. As expected, the line’s items are inspired by the same Chipotle order you’ve probably had since you were 11.
Naturally, the rather unexpected makeup collection is dividing Chipotle fans for a few reasons that may surprise you.
On Thursday, Chipotle announced its branching into the beauty industry. On Mar. 10, the company is officially launching a new makeup collection with elf Cosmetics. The line includes an eyeshadow palette ($16), the hot sauce-inspired Make It Hot Lip Gloss ($8), the Extra Guac Sponge Set ($10) and the Eyes Chips Face Makeup Bag ($18).
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e.l.f. X Chipotle Cosmetics Collection: How, When To Buy Limited Edition Items
03/04/21 AT 12:16 PM
Your love for Chipotle is going to inspire you in more ways than one now, with the release of a cosmetics collaboration with e.l.f.
The e.l.f. Cosmetics company took to Instagram to announce the e.l.f. Cosmetics x Chipotle Collection, which will not only include four limited edition items and a bag to store them, but will also feature a new custom burrito bowl at Chipotle’s restaurants.
According to the Instagram post, the full collection consists of an Eyeshadow Palette, Lip Gloss, sponge set and a makeup bag, which Good Morning America previewed as looking like the food chain’s own chip bags, with the words “EYES.CHIPS.FACE” written on it.
Chipotle? Well,
e.l.f. Cosmetics is teaming up with them for a new makeup collection inspired by the fast food giant. The new
e.l.f. x Chipotle collection features a
Chipotle Eyeshadow Pallette,
Make It Hot Lip Gloss, Extra Guac Sponge Set and an Eyes Chips Face Makeup Bag. It will be available to e.l.f. Beauty Squad Loyalty Program members on 3/9 and to the general public on 3/10.