Using content pillars to define your artist brand
For those bands and artists looking to better define their brand, strategic marketing expert Dayna Young here breaks down how content pillars can be used to do precisely this.
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Looking to better define your brand as an artist? Dayna Young, the Founder of Fred & Augustus and strategic marketing expert breaks down how “content pillars” can do just that…
How to Use Content Pillars to Define Your Artist Brand
What is a Content Pillar?
Content pillars are 3-5 topics your brand will consistently discuss, amplify and create content for on social media. As a key marketing tool, they act to help define your brand to your fans
Guide To Creating A Social Media Content Calendar For Musicians
With social media now an established critical part of your marketing arsenal, it’s important to establish a content calendar, to ensure you’re posting consistently enough to cultivate steady growth on whichever platform(s) you’ve chosen.
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We all know how important social media is in the music industry. No matter which socials you use, consistency is the key to growth on any platform. Having a social media content calendar can help you do just that. Want to save time and increase engagement? Here’s how creating a content schedule can get you there.