Wisconsin Beer Company Giving Away Ice Shanty, Year Of Beer
Maybe this promotion comes in response to Leinenkugel’s finding out last week that Illinois outdrank Wisconsin in 2020. (Didn t know that? Click here)
Then again, maybe it s all about trying to speed summer along after dealing with a winter that just wouldn t let go. I still like the idea of it being butt-hurt over losing a state-to-state drinking contest, but that s just me.
As a fan of beer-giveaways from way back, this one seems pretty cool. Not as cool as the Scottish brewery that gave away one million pints of its brew to craft beer lovers in 2018. BrewDog didn t just hand them out on the street, but gave them to pubs to pass along to their regulars.