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How publishers are monetizing through ecommerce
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Ecommerce monetization opportunities for publishers are expanding. Publisher revenues from ecommerce now include commissions and fees generated from affiliate or partner marketing content, curated ecommerce marketplaces, and branded merchandise.
Publishers expect that ecommerce will become a greater revenue source in 2021, according to a December 2020 Lotame survey. A majority (62%) of US publishers said they expected ecommerce to rank among their three biggest revenue sources in Q1 2021 and 36% said it would be their No. 1 source of revenues. Additionally, affiliate advertising ranked among the top three revenue sources for 31% of respondents, with 9% anticipating it to be their top revenue source.
Just a year ago, the right to vote was not a highly contentious, polarized political issue. Then came an extraordinary period in American history: A president, without hard evidence, claimed an election was “rigged.” His supporters, egged on by his words, rose in insurrection and bashed their way into the U.S. Capitol.
Now Republican lawmakers in many states are pushing “voting integrity” bills that they say are necessary to restore confidence in election machinery. Yet the courts, election officials, some Trump appointees, and even Senate Minority Leader Mitch McConnell of Kentucky say that much evidence shows the 2020 elections were clean and fair. Democrats say that “election integrity” really means making it more difficult for Democratic constituencies, including Black voters, to cast ballots.
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IMAGE: SEC inquiries about potential terrorist ties have grown substantially in recent years, and according to new research from Duke University s Fuqua School of Business, the increase could reduce the quality. view more
Credit: Ryan Gaucher/Duke University s Fuqua School of Business
When Iranian authorities started seizing Barbie dolls from Tehran toy shops in 2012, Mattel Inc. execs faced concerns not only about the dolls attire miniskirts and swimsuits considered immodest in an Islamic country but also questions from the U.S. Securities and Exchange Commission (SEC) about Mattel s ties to Iran.
U.S. businesses are restricted from business in Iran, which U.S. authorities have designated a state sponsor of terrorism (SST). The number of SEC inquiries about potential terrorist ties has grown substantially in recent years, and according to new research from Duke University s Fuqua School of Business, the increase could reduce the quality of the agency s f
Dive Brief:
Hiring managers not only differ from job candidates in terms of their perceptions about careers and social mobility, but some also noted the presence of conscious and unconscious bias playing a role in recruiting decisions, according to a recent report published by U.K.-based hiring platform Headstart.
The firm s survey found 56% of hiring managers thought talent and hard work were the core drivers of both career mobility and social mobility, but just over one-third of candidates agreed. In contrast, 53% of candidates thought that background and parents were the core drivers. Headstart surveyed 400 U.S. hiring managers and 400 U.S. job seekers.