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Ingka Centres acquires Toronto shopping destination to be anchored by IKEA Canada s first downtown store
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Published: March 4th, 2021
Google will stop selling individualized ads based on your browsing history, majority of Toronto downtown workers say they feel safe to go back to the office, and we say goodbye to Google Cardboard.
It’s all the tech news that’s popular right now. Welcome to Hashtag Trending! It’s Thursday, March 4, and I’m your host Baneet Braich.
Google says it’s going to be a little less creepy after announcing that it’s stopping ad targeting based on browsing history. This would be a huge change to the advertising industry as many rely on tracking for targeted ads and to measure ad performance. According to one digital ad consultancy, Google accounted for 52 per cent of last year’s global digital ad spending of $292 billion. The change occurs in the midst of hefty criticism on individual tracking by privacy watchdogs and advocates. Google will instead be launching new technology called a privacy sandbox to target ads without collecting information
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Are condominium apartment investors sniffing around for deals in Toronto’s downtown core?
Anecdotes abound, but the only positive data points are the relative bumps in sales that saw 1,551 condominium apartments sell in December across the city. According to data from the Toronto Region Real Estate Board, it wasn’t even the busiest month of the year (July saw 1,689 sales), but it was about the same level as September and August (1,549 and 1,536, respectively), which was welcome news to realtors who observed down months in October and November (1,438 and 1,375).