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NRL and Telstra celebrate 20-year partnership
The NRL and Telstra will celebrate one of the longest naming rights partnerships in Australian sport in the 2021 NRL Telstra Premiership season.
Telstra’s 20-year association with the NRL, as naming rights partner for the Premiership, began in 2001 and was expanded in 2020 to include the NRL Telstra Women’s Premiership.
NRL CEO Andrew Abdo said the 20-year milestone was an extraordinary achievement and testament to the support and commitment from Telstra.
“The partnership between the NRL and Telstra is one of the greatest partnerships in Australian sport,” he said.
“20 years on, our partnership continues to grow and evolve. Last season Telstra expanded their commitment to rugby league, acquiring naming rights of the NRLW as well as the NRL Telstra Premiership. It’s a partnership that spans from grassroots to the top tier and it keeps evolving.”