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Facebook expands Shops feature to WhatsApp, Marketplace in commerce push
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Facebook kündigt neue E-Commerce-Funktionen an
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Facebook to start testing advertisements in Oculus VR games
Facebook’s Oculus Quest virtual reality headset is shown. The social network will begin experimenting with ads in some VR games.
(Ricardo DeAratanha / Los Angeles Times)
By Naomi Nix
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Facebook Inc. plans to start showing advertisements in virtual reality games on its Oculus Quest headset, a push toward turning the expensive hardware business into a moneymaker for the social network.
For now, the move is a test. In the next few weeks, Facebook will run ads in Blaston, a futuristic shootout game from Resolution Games, and programs from a couple other developers, according to a company blog post Wednesday. Gaming companies will earn a portion of the revenue generated by the advertising, a Facebook spokesperson said, but didn’t disclose their share.
At F8 Refresh, Facebook announces changes to way businesses can interact with customers on Instagram, WhatsApp
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At F8 Refresh, Facebook announces changes to way businesses can interact with customers on Instagram, WhatsAppReuters
Last Updated: Jun 03, 2021, 08:54 AM IST
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Synopsis
WhatsApp will support more types of messages, like letting businesses send alerts when an item is back in stock.
AFP
At the conference, which was held online after being cancelled last year due to the COVID-19 pandemic, Facebook also announced plans to launch new tools to allow researchers to analyse its data across public pages, groups and events.
Facebook Inc is opening up ways for businesses to interact with customers on Instagram and WhatsApp, it said on Wednesday at its virtual developers conference F8 Refresh.
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