UK marketing budgets grow for first time since start of pandemic
UK marketing budgets have returned to growth after five quarters of cuts (Getty Images)
UK marketing budgets have grown for the first time since the outbreak of Covid-19, marking the first signs of recovery for the country’s battered advertising industry.
Between April and June this year total ad budgets expanded for the first time since the last three months of 2019 and to the sharpest extent since the first quarter of 2019.
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Optimism about financial prospects within the industry also remains high as companies gear up for a strong post-pandemic rebound.
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With some three decades of a rich and flourishing career across the entire spectrum of communication, Sophia Kudjordji has earned bragging rights, not just for her unique skill set but for her accomplishments in the field.
Through the years of working in different firms, from the newsroom to the boardroom, Ms Kudjordji has set the bar due to her unparalleled dedication to her craft, whilst endearing herself to all who interact with her well-known charming smile. Below, we take a look behind the curtains at what events and people have shaped this tough as nails, yet gentle as wool award-winning development communicator.