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Side Business Becomes Full Time Job for NB Photographer

Outdoor family shoot capturing snowball fight (The Image Factory Facebook) Melanie (Mel) Pitre did not anticipate she would drastically shift gears in 2020, from performing in her ensemble, “The Southern Comfort Band,” with her husband, Mike Emmerson to driving across New Brunswick as part of a growing photography business. “I was doing photography here and there and everywhere, but it wasn’t really a full-time job,” said Pitre, who lives in Saint John and co-owns The Image Factory, also alongside her husband. The business grew out of taking their own photos and videos of the band, which led to other projects and spreading from word of mouth.

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