Read more about Finland start-up targets to remove car addiction, cut carbon emissions on Business Standard. MaaS Global says its app can fix urban congestion and reduce pollution.
This Startup is Trying to Convince Clients to Give up Their Cars
This content was published on May 30, 2021 - 04:00
May 30, 2021 - 04:00
(Bloomberg) The idea is simple: a transport service that’s so good, you’ll never need a car again.
It’s what Finnish startup MaaS Global Oy has been working toward since 2015. The company has developed a mobile app, Whim, that’s already being used in several European cities and in Tokyo. In the capital of Finland, the world’s happiest country, 12% of users already say it’s prompted them to give up their cars, with as many again saying they plan to.
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Huddersfield links strong for contemporary musician Heather
Leading contemporary classical musician Heather Roche says she is still grateful for the experiences she gained during her PhD at the University of Huddersfield.
Heather was at the University from 2007 to 2011, but has maintained strong links and is the Huddersfield Contemporary Music Festival’s (HCMF) Artist of the Month for May 2021.
A clarinetist, Heather appeared at Tectonics in Glasgow on BBC Radio 3 earlier in the month, performing the world premiere of ‘Natura Nocturna’ written by Scott McLaughlin. The pair have known each other since both studied for their PhDs at Huddersfield over a decade ago, with Heather now consulting on Scott’s current research project the Garden of Forking Paths.