There’s not a beauty trend that doesn’t seem off limits these days, from Bella Hadid’s ‘fox eyes’ starting a cosmetic surgery trend amongst young girls, to people eating collagen powder by the spoonful.
Hair and beauty experts from across the UK have shared their beauty predictions, with Hollie Ellis of Bobbi Brown Cosmetics revealing that the ‘smokey eye’ will once again be popular.
GCT’S Lifestyle Journalist and Makeup Artist Despina Karp went in search of the trends to be on the lookout for this year (or what’s left of it) and here’s what we found.
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Once ubiquitous on tweets and Instagram posts, the hashtag swooned in popularity as a result of overexposure. But a new crop of influencers finds it an indispensable tool.
Facebook is launching live shopping sessions every Friday
Christelle Pellissier (ETX Studio) Share:
The social network has partnered with major cosmetics and fashion brands to launch its Live Shopping Fridays . Throughout the summer,
from Friday, May 21 to July 16, 2021, consumers will be able to discover new products from several brands, get advice, make comments, and of course buy the products presented live.
Livestream shopping, which is becoming increasingly popular around the world, especially in the United States and Asia, could well become a new shopping habit in the years to come. A trend that has become more pronounced with the pandemic and its successive store closures and lockdowns, which have pushed consumers to turn to online shopping.
Dive Brief:
Every Friday starting May 21 through July 16, Facebook will feature shoppable live videos from beauty and fashion brands via brands Facebook Pages. They can also be accessed in the Shop tab or bookmark on mobile, the social network announced on Tuesday.
During the livestreams, customers can find new products, ask questions about size and fit, and receive tips in real-time. Customers can purchase items they want by tapping on the products featured in the stream and purchasing them through the Facebook platform, the company said.
Among the brands and retailers participating in these streams are Clinique, Sephora, Bobbi Brown Cosmetics and Abercrombie & Fitch, per the announcement.