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Mesmerize s Wallboards Receive Seal of Certification from the Point of Care Communication Council
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InStep Health s Pharmacy Network Achieves Independent Certification to PoC3 Standards from BPA Worldwide
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Mesmerize Receives Certification from the Point of Care Communication Council
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Meredithâs Targeted Media Health group has expanded its point-of-care print presence with the debut of EatingWell Better Health Guides. The publication joins People Health, People En Español Salud, Time Health and Health Reports in the companyâs POC-only portfolio.
The EatingWell Better Health Guides represent Targeted Media Healthâs most recent attempt to leverage a hugely popular consumer brand â some 7 million readers across channels, according to managing director, Meredith Targeted Media Health John Kenyon â in the point-of-care realm.
Each 16- or 32-page issue will focus on a single health condition and address ways of treating it via better nutrition. As with the other TMH publications, the EatingWell guides are produced by the consumer titleâs editorial team.
AAM s Ken Shultz Discusses Updated PoC3 Standards and Benefits for Marketers
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