No state will be left out of Digital Switch Over — Information Minister vanguardngr.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from vanguardngr.com Daily Mail and Mail on Sunday newspapers.
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Before we embark on the analogue switch off in any state, we will ensure that the Digital Terrestrial Television (DTT) signal has covered at least 70 per cent of the population in that state.
“The remaining 30 per cent will be covered by Direct-To-Home (DTH) satellite signal.
“Please note that once the analogue signal is switched off, no one on the system will receive television signals anymore,’’ he said. He said because of the topography of some areas like the Federal Capital Territory, the DTT signal could not effectively cover such areas. The minister said in such cases, they would deploy DTH satellite signals to areas not covered by DTT signals.
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Lai Mohammed
The Minister of Information and Culture, Alhaji Lai Mohammed has assured that no state will be left out of the Digital Switch Over (DSO) – the transition from analogue to digital broadcasting.
The minister gave the assurance on Thursday in Abuja at the unveiling of the timetable for the roll-out of the DSO across the country.
Mohammed who is the Chairman of the Ministerial Task Force overseeing the successful completion of the project said a time-table had been approved for the first phase of the rollout as well as the analogue switch off.
Twitter on Tuesday launched conversation settings for advertisements, giving brands greater control over how they engage with customers. Launched globally in August last year, conversation settings have given Twitter users more control over who can reply or engage with their tweets. This has now been extended to brands. We know that the feature has been received really well - since launch in Q3 2020, 11 million people have applied conversation settings to 70 million conversations globally. We understand that as advertisers talk to their customers on Twitter, they may need control over their conversations too. That is why today we are excited to share that we have made it easier for brands to curate their conversations with the introduction of conversation settings for ads via compose Tweets directly through Tweet Composer or through our Ads API, said Kanika Mittal, Business Head, Twitter India.
Nielsen Announces Completion Of Sale Of Global Connect Business To Advent International
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NEW YORK, March 5, 2021 /PRNewswire/ Nielsen Holdings plc ( Nielsen ) (NYSE: NLSN) announced today that it has completed the previously announced sale of NielsenIQ to affiliates of Advent International, in partnership with James Jim Peck. NielsenIQ is Nielsen s former Global Connect business.
David Kenny, Nielsen Chief Executive Officer said, We thank the entire NielsenIQ team for their invaluable commitment and contributions over the years. We look forward to continuing a strong working relationship with them. This is a transformative time for Nielsen. We have redesigned our products, our business platform, and our operating model, positioning Nielsen to better deliver the solutions our clients need in the rapidly changing global media ecosystem. We are now fully aligned around three essential solutions Audience Measurement, Audi