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Gauging the quality of OTT platforms × This is vital as India is likely to have about 500 million subscribers by 2023. A Mozark-CMR-V&D study may have some answers In the past year-and-a-half, “Let’s do a movie” has been replaced with, “What’s good on Netflix?” Regardless of which platform is preferred, Indians’ love for online video content is undeniable. Due to Covid-19 restrictions and lockdowns, Over-The-Top (OTT) user consumption boomed. With over 40 players, India is the world’s fastest-growing OTT market, expected to hit over $3 billion in the next five years. But as platforms compete for users, how can subscribers and regulators ensure that they get the video and quality promised by the platforms? Until recently, the only metric to compare was the speed at which a video plays or downloads over a network. However, a newly-released landmark report rating top OTT players based on multiple functional experiences and emotional quotient parameters (Mozark-CMR-

City ofUnited kingdomChandana balaBroadband india forumMachine learningAmazon primeApplication quality indexBroadband indiaநகரம் ஆஃப்ஒன்றுபட்டது கிஂக்டம்சந்தனா பாலாபிராட்பேண்ட் இந்தியா மன்றம்இயந்திரம் கற்றல்அமேசான் ப்ரைம்விண்ணப்பம் தரம் குறியீட்டுபிராட்பேண்ட் இந்தியா