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Goodyear extends BTCC supply run to 24 years with new deal

Goodyear extends BTCC supply run to 24 years with new deal Autosport 21/01/2021 © LAT Images Goodyear extends BTCC run to 24 years Tyre giant Goodyear has extended its deal to supply the British Touring Car Championship for five more seasons to continue what will be an unbroken 24-year association. Series organiser TOCA first awarded Goodyear sister company Dunlop the control-tyre contract for 2003, before the BTCC rubber was rebranded as Goodyear last season. The new extension comes into force in 2022, and lasts until the end of 2026, while the Goodyear Dunlop conglomerate continues to hold the title-sponsorship rights for the championship. The BTCC carried Dunlop s name in its title up until 2019, when it switched to current backer Kwik Fit, although it is understood that this was loaned by the tyre company in what the series two years ago described as a collaborative effort between TOCA, Goodyear Dunlop and Kwik Fit which aims to introduce more fans to BTCC across th

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