Innumerable cultural, social, and psychological forces shape the decisions we make. And our rationales for a decision are often tacked onto our actions after we have made our decision. That is, we make a decision first and then, consciously or unconsciously, we construct reasons why it was the correct one, reasons that fit the decision, our personal identity, or our desire to be seen as consistent or logical even if the original motive for the decision may have been different or even unknown to us.
We do this is as a way to avoid what is called post-decision dissonance. Studies have found that, after choosing, for example, a new job or which university to attend, people will rank the attributes of their chosen institution higher than they did before making their decision and no surprise rank the attributes of the loser lower. In addition, we make decisions that allow us to feel we are being consistent. So past decisions shape future decisions. For instance, perhaps you bought GMO-fr
| UPDATED: 11:03, Mon, Jan 11, 2021
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Charles is a well-known environmentalist and is marking 50 years of campaigning this year. He aims to raise £7.3billion to invest in the natural world, hoping that his ‘Terra Carta’ will harness the “irreplaceable power of nature”. The prince is launching his initiative at the One Planet Summit by virtual address today.