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This is how Munro Footwear Group evolves Diana Ferrari

This is how Munro Footwear Group evolves Diana Ferrari By Imogen Bailey | 4 May 2021 Munro Footwear Group has launched its For Every Generation campaign for its Diana Ferrari brand.  Acknowledging its almost 50-year heritage in the Australian footwear space, the campaign explores the idea that a pair of Diana Ferrari shoes suits any stage of a woman s life.  Munro Footwear Group GM of marketing Paul Baddeley said that the concept of Diana Ferrari staying with women throughout their lives is how the business evolves the brand.  The idea of Diana Ferrari being for all women regardless of life stage is core to how we continue to develop the brand.

Munro Footwear Group celebrates founder Graham Munro s 70 years in the trade

Munro Footwear Group celebrates founder Graham Munro s 70 years in the trade 26 April 2021 For Graham Munro, leaving school to pursue a career in business was always his ambition. Earning a scholarship to the Myer business training program in 1951, that same year saw him transferred to the footwear department. He’s been in the footwear industry ever since. Over his eight valuable years at the Myer Emporium, Munro reflects on the early waves of globalisation. As interesting new international products started coming into the country, luckily for me, Myer didn’t know that a raffia sandal with a cork unit sole was actually a sandal, he chuckles, so they ended up in my slipper department.

Munro Footwear Group brand clocks 100k online visits per month

Munro Footwear Group brand clocks 100k online visits per month
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Thread Hunters Careers: Munro Footwear Group product development manager Amanda Sharp

How did you get your start in the industry? I got my start 25 years ago working in reception and administration at Top End Shoes, when the company still manufactured their shoes locally. This gave me a unique level of exposure to the footwear production process, and I seized this opportunity to learn as much as I could. I experienced a lot of personal and professional growth at Top End, moving from the position of purchasing officer to production coordinator. What does your day-to-day look like? No two days are the same in our department! I could be doing any mix of scheduling or liaising with overseas suppliers, solving unexpected issues, processing samples with my team or collaborating with other departments.

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