The Edition
Shahudha Mohamed
Tourists arriving at Velana International Airport after Maldives reopened its borders. PHOTO: MIHAARU
Shahudha Mohamed
11 December 2020, MVT 11:47
Visit Maldives further broadened the ongoing global advertising campaign with CNN to promote the destination as one of the safest destinations for vacation amid the COVID-19 pandemic.
Initially launched with the reopening of the borders, Maldives Marketing and Public Relations Corporation (MMPRC) stated that the main objective of the campaign is to keep Maldives as the top-of-mind destination for travelers on a global scale through digital and online components such as TV commercials, vignettes and digital display banners on the CNN homepage.
Maldives welcomes 100,000th tourist since reopening
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The year 2019 was a remarkable one in the history of the Maldives’ tourism, with a ground-breaking record of 1.7 million tourist arrivals to the country. 2020 started off with more diversified and aggressive marketing strategies to break this record and reach a target of 2 million tourist arrivals by the end of the year.
However, due to the ongoing global pandemic, the Maldives had to close its borders on 27 March 2020. After almost four months of border closure, the tourism industry reopened on 15 July, with enhanced precautionary measures against COVID-19. A safe tourism guideline was issued by the Ministry of Tourism. Resorts and Liveaboards resumed operations on this date, whereas guesthouses resumed operations on 15 October. As of 14 December, guesthouses and hotels in the greater Male’ region are also scheduled to reopen.
The Edition
Shahudha Mohamed
The Grand Park Kohdhipparu resort in Maldives. PHOTO: GRAND PARK KOHDHIPPARU
Shahudha Mohamed
16 December 2020, MVT 19:12
Maldives won the Best Island Destination of Asia Pacific during the sixth annual Travel Weekly Asia Readers Choice Awards 2020, during the virtual award ceremony held on December 11.
The Travel Weekly Asia Readers’ Choice Awards 2020 is a platform that salutes the outstanding travel suppliers in Asia Pacific, who set new benchmarks for the future of the tourism industry.
According to Maldives Marketing and Public Relations Corporation (MMPRC), the awards highlighted industry contributions across different segments, and voters got to choose across 57 award categories.
The Edition
Shahudha Mohamed
15 December 2020, MVT 09:22
Tourists disembark from a Qatar Airways flight after arriving at Velana International Airport. PHOTO: NISHAN ALI / MIHAARU
Shahudha Mohamed
15 December 2020, MVT 09:22
Maldives Marketing and Public Relations Corporation (MMPRC) revealed, on Monday, that Visit Maldives is participating in the Travel Meet Asia series, along with various industry partners.
Travel Meet Asia is a four-part virtual travel roadshow organized by ITB Asia, focusing on different parts of the continent, including South Asia, Southeast Asia, Mice and Corporate, and Northeast Asia.
According to MMPRC, the first part of the roadshow, Travel Meet Asia - South Asia, is an exclusive venue to meet buyers and sellers from this region and obtain valuable business opportunities.
Maldives welcomes 100,000th visitor since border reopening
While the country welcomed 1.7 million tourist arrivals in 2019, it is expected meet its target of 500,000 tourist arrivals for this year by December 25
Aishath Shaany
Jasmin Burki arrived from Switzerland via Emirates on Saturday morning
RaajjeMV
Maldives on Saturday welcomed the 100,000th visitor since border reopening.
While the country’s borders were closed on March 27 due to the Covid-19 pandemic, they were reopened on July 15.
The 100,000th visitor arrived in the island nation on Saturday morning, and was given a grand welcome by the Ministry of Tourism, together with Maldives Marketing and Public Relations Corporation (MMPRC), Maldives Immigration and Maldives Airports Company Limited (MACL).