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Are We There Yet? These drawn-out new-car reveals took forever

Movies perfected this concept with their trailers (even though a trailer technically follows something, doesn’t precede it) and those in Detroit’s corner offices quickly latched on to the idea they’d be able to command extra attention by revealing their new car a piece at a time rather than all at once. Sometimes, those teasers can take the form of a shadowy headlight accompanied by an engine roar. Occasionally, it can be a glimpse of the interior. It can also be totally abstract, like when Dodge showed a picture of unshelled peanuts ahead of introducing the 1,000-horsepower Hellephant crate engine.

Hyundai Teases Its First Pickup, The 2022 Santa Cruz; Global Debut On April 15

Hyundai Teases Its First Pickup, The 2022 Santa Cruz; Global Debut On April 15 Hyundai Teases Its First Pickup, The 2022 Santa Cruz; Global Debut On April 15 Views : 2642 The car first debuted as a concept six years ago at the North American International Auto Show Hyundai is all set to join the pickup party with its Santa Cruz. In addition to teasing the car, Hyundai has also announced that it will debut globally on April 15. For those unfamiliar with the car, it was first revealed as a concept in 2015 at the North American International Auto Show in Detroit. Notice the parametric design on the grille, the shape of the LED headlights, and just the overall appearance of the front of the car? Pretty sure it reminds you of the 2022 Tucson. At the rear, it gets hammer-shaped LED tail lights and big ‘SANTA CRUZ’ lettering on the tailgate which opens up to the open flatbed. 

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