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What makes a sustainability leader? Meet circular economy innovators, P&G
With less than a month until the 2021 Sustainability Leaders Awards, this feature series showcases the achievements of the 2020 winners and reveals their secrets to success. Up next: The winners of the Circular Economy Innovation of the Year, Procter & Gamble.
Giraffe Innovation’s Rob Holdway and compere Julia Bradbury (right) present P&G with the award
As part of its own five-pillar plastics packaging strategy and its involvement in the Ellen MacArthur Foundation’s New Plastics Economy initiative, Procter & Gamble (P&G) is working to develop a system to place digital watermarks on packaging, so they can be identified by stakeholders, including consumers and waste management firms.