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Sky Media Launches Six New Channels Bringing Total to 40
May 7, 2021
Pictured: Sky Media Ireland’s Malcolm Murray.
Sky Media has added six new channels to its portfolio of stations bringing the total number of channels it offers to advertisers to 40.
On March 1st, three new Discovery Network channels were added – dedicated property channel HGTV, entertainment channel Quest Red and DMAX, a showcase channel for the best of Discovery content. Then on March 26th Sky Documentaries joined the fold, followed two weeks later by Sky Arts & Sky Nature on April 8th.
These six new channels are now available to Irish advertisers for the first time with Sky Documentaries, Sky Arts and Sky Nature also added to the AdSmart from Sky offering.
Sky Media adds six channels to Irish ad sales offering Company now sells advertising on behalf of 40 television channels
Thu, May 6, 2021, 16:24
Sky Media Ireland has opened up a further three channels to Irish advertisers, taking the recent expansion of its portfolio to six and its total channel offering in the market to 40.
Advertisers trying to reach an Irish audience can now book spots on Sky Arts, Sky Documentaries and Sky Nature, said Sky Media, which is the advertising sales division of broadcaster and pay-TV giant Sky.
In March, the company also began selling ads on behalf of three Discovery-owned channels: property-themed HGTV, entertainment channel Quest Red and Discovery showcase channel DMAX.