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By DestinAsian - May 10, 2021
Hyattâs Area Vice President for Indonesia speaks about the evolution of the local market and the ongoing recovery in the countryâs hospitality sector.
All photos courtesy of Hyatt Indonesia
Youâve spent much of your career here in Indonesia. How has the local market evolved in that time?
I feel like the travel market in Indonesia has evolved vastly. From the time when travel was a niche commodity, enjoyed by a limited group of Indonesians and when most Indonesians preferred to travel abroad, to the present time when travel is
de rigueur for many people from different backgrounds and preferences. I think the fast-paced information distribution of the social media era also contributes to the increase in travel, as more and more people want to see more of the world. The good thing I also noticed is that the local market is paying more attention to domestic destinations, even before the pandemic. Itâs about time
It almost seemed too good to be true. Eligible nights from Oct. 1 through Dec. 31, 2020, counted toward elite-status qualification last year
and this year. In addition, any nights completed between Jan. 1 and Feb. 28, 2021, would count twice toward the newly-reduced requirements. And when you factor in the annual elite nights granted to holders of the World of Hyatt Credit Card, top-tier Globalist status was suddenly just a stone’s throw away for many.
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That’s the exact situation I found myself in as of mid-January. And after a short road trip to Savannah, I am now a newly-minted Globalist member with a pair of new free-night certificates to boot.