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THE UNIQUE attributes which make Shetland such a wonderful and welcoming visitor destination â its breathtaking scenery, magical wildlife, stunning coastline, fresh local food and drink and friendly locals – are what will undoubtedly again attract people to these islands when tourism reopens on 26 April, plus the post-Covid attractions of fresh air, lack of crowds and outdoor activities such as walking and cycling,
writes Steve Mathieson, VisitScotlandâs development manager.
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The two national lockdowns have reinforced the importance of the tourism and events sectors to Shetland â both in terms of the local economy and wellness. The tourism industry has suffered massively during the pandemic with, sadly, some businesses closing their doors and likely not reopening.
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THE SHETLAND Wool Week hat pattern for 2021, designed by patron Wilma Malcolmson, has been launched.
Due to the cancellation of last yearâs physical event, the wool week committee invited Malcolmson to continue her patron role for 2021.
Da Crofterâs Kep features traditional Shetland motifs and has been designed in five distinctly different colourways using Shetland wool from Jamieson and Smith, Jamiesonâs of Shetland, Uradale Yarns, Shetland Handspun and Foula Wool.
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It follows confirmation earlier this year that the 2021 Shetland Wool Week would, for a second year in a row, be online only due to the continued impact of coronavirus restrictions.
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TOURISM chiefs and businesses are hopeful the Shetland communityâs renowned resilience and determination will help the beleaguered local industry build on a âslow upwards trendâ in bookings for later this year.
The successful UK vaccine rollout looks set to enable further reopening of society from late April. And, while many restrictions will remain in force until at least late June, having lost most of the 2020 season hotels, guest houses, tour guides and other tourism providers are eager to make what they can of 2021.
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Responding to a VisitScotland consultation on the subject on Monday night, members of Lerwick Community Council (LCC) were largely opposed to additional travel restrictions remaining in place when Scotland begins to open up in a few weeksâ time.
SHETLAND Wool Week has been postponed again due to the ongoing uncertainty of the coronavirus pandemic. The festival, which was due to take place at the end of September, was also shelved in 2020, with an emphasis placed instead on virtual events. The popular Wool Week is.
Celebrate the Year of Coasts and Waters and experience life at the edge on the most northerly part of the UK. There’s a different world waiting for you in Shetland
. Even though you can’t visit just yet, now is the best time to start planning your dream future trip to the top of Britain!
Shetland is an archipelago of extremes, where life is shaped by the ocean, between the Atlantic and the North Sea. At 60 degrees North, yet easily accessible by ferry or plane, you will find freedom, wildlife and wild beauty, but also a rich culture and a dynamic, forward-looking community. If you’re intrigued, here are some of the most