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PTC has new executive vice president, chief strategy officer
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Spotify Technology S A (NYSE:SPOT), Apple Inc (NASDAQ:AAPL) - Spotify Retaliates With New Podcast Launch Following Apple s Recent Monetizing Move
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Podcast creators who use Anchor can now submit paid-only podcast episodes to Spotify, initially for no additional cost but with a 5% fee starting in 2023.
As previously predicted, Spotify has launched paid podcasts on its platform and is rolling out the service to creators and users. It hopes to achieve a competitive advantage over Apple s new podcast offering with zero fees and non-exclusive requirements.
On Tuesday, Spotify announced its new feature to allow users to subscribe to pay-only podcast feeds. It will be using Anchor to process paid subscriptions and manage the content.
Paid-only content will be searchable via the Spotify app, but users will have to leave the app and purchase the premium feed on Anchor. This allows users to subscribe to podcasts without paying Spotify directly, thus circumventing Apple s 30% cut.
Spotify is rolling out paid podcast subscriptions.
The feature is coming to the U.S. from today.
Users will have to make a submission to join a waitlist in order to be considered for monetization.
Spotify is today rolling out its own paid podcast subscription platform, following the announcement of Apple s Podcast Subscription last week.
The company stated:
At Stream On, we shared that we d be launching more choices for podcast monetization: a native solution on Spotify to power paid podcast subscriptions, and the activation of independent creators as part of the Spotify Audience Network. Today begins the rollout of our monetization options for all creators: with Paid Subscriptions, Spotify s Open Access Platform, and bringing independent creators into our Spotify Audience Network.
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