March 15th 2021 17:55
Leading marketers from KFC, Premier Foods, Little Moons, Mars and Kimberly-Clark will join the likes of Mark Ritson, Bob Hoffman and Helen Edwards for a new Festival of Marketing event in March designed to help marketers boost the effectiveness of their marketing spend.
The agenda for The Bottom Line, which will run virtually from 23 to 25 March, is now live with all content curated with the aim of helping marketers better determine what they should spend their time and money on.
Over three days, sessions will cover the biggest challenges marketers face in planning, making decisions and measuring success.
The conservation project will also involve pupils at nearby Larkrise Primary School to enhance their nature-based learning. The project will also involve collaboration with local wellbeing services, harnessing the impact of green spaces and nature on mental health and overall happiness. Helen Edwards, chair of OUWG, said: “It’s a wonderful opportunity to encourage, inspire and educate people to nurture and protect areas of wildness in urban environments. We will be offering volunteers of all ages opportunities to gain new skills in wildlife conservation and ecology to protect our local nature sites for future generations.” Ben Heaven Taylor, TOE’s CEO, added: “We know grants from TOE make all the difference to grassroots projects like this which might not otherwise happen.
Barrow Shipping Limited. The move is in line with Ceres’ intention to enhance its standing in the renewable energy arena. Barrow is a major shipper of biomethane from anaerobic digestion in GB.
Ceres will contribute its knowledge and experience of gas market operations, trading and marketing acquired in the conventional gas market to Barrow, strengthening Barrow’s position as a green gas shipper and supplier. Barrow, with Ceres, will be well placed to compete effectively against the larger fossil-fuel based companies that are moving into the nascent green gas market.
John Baldwin, a founder of Barrow who has been instrumental in the development of green gas in GB, will retain a significant ownership through his company,
February 2nd 2021 11:50
The Festival of Marketing returns in March with a new digital event designed to help marketers boost the effectiveness of their investments.
The Bottom Line will run from 23 to 25 March and will feature content designed to help marketers better determine what they should spend their time and money on. All the more important given budgets are under additional scrutiny as brands assess the impact of the past 12 months.
Over three days, sessions in a mix of formats will cover the biggest challenges marketers face in planning, making decisions and measuring success. Flexible strategy, modelling, balancing brand and performance and meaningful measures of effectiveness will be among the subjects covered.
Pendant le coronavirus, pourquoi l ASMR fait son grand retour huffingtonpost.fr - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from huffingtonpost.fr Daily Mail and Mail on Sunday newspapers.