He began performing with this in mind, trying to base his look on some deathly themes. In the early days, Alice would perform wearing tattered women’s clothes, putting out the image of a dastardly killer. One story which has now become urban legend said Alice’s name came from a session on a ouija board, which he has debunked, but it only added to the way they were marketing themselves. Trending The band’s breakthrough album, Love It to Death, came out in 1970, and after this came some of their most classic songs, including School’s Out in 1972 and Billion Dollar Babies, before Alice became a solo artist from 1975.