Around the world powerful entities are working to manipulate and influence us youve heard about it trolls books fake news their algorithms at work behind each of these algorithms that have been developed and designed to push specific types of content to us content that says click me. Mexico is probably not the 1st place that comes to mind when you think of online manipulation sure its happening everywhere but the countries we often hear the most about are the usa and russia. Mexico however has been a testing ground for some of the most insidious online tactics weve seen unleashed around the world. Theres a blogger turned activist called alberto a school zia here in mexico city who im on my way to meet now alberto has been deeply involved in investigating political bots trolls and artificial trends in mexico since 2010 hes received significant blowback because of his work Death Threats have forced him to leave the country 5 times. As we import them to michigan for the. Most bloodiest possible event. Of water all souls north whats the draw. The sun in vietnam in tokyo. And which isnt. Jordan gave us windows to them were going to the most 2000000. 00 the current us the time in the facebook i mean instagram. Thought of the us a dollar store of produce at a 3rd of the money people are like im not so sure just element of limb in this one a little studio where you can there are more to the enable you can there are more showing fluency one of the most effective and powerful tools for those who want to push an agenda online is the draft now bots are essentially just pieces of Software Algorithms that run whatever tasks you set them and a lot of the internet runs of them however theyve also become synonymous with fake social media accounts pushing political agendas or generating artificial likes shares will fall as the days of these fully automated spam bots a mostly over their actions were simply too obvious making them easy to detect by filters which meant they got purged and easy to spot by uses which. So now literally armies of people paid to act like dogs theyre also called trolls or dicks i also learned or dont know us i mean to me honest costantino handle direct i mean theyre in the 2nd set of the whats going to start me on as a quintus. And she bell telephone. Went to the truth that. They are offering you a dex and this is the number of accounts that. Warrant in one hour do can build up during topic in this quantity of guns. Decks are the secret tools used by marketing agencies publicity manages Political Parties and governments to boost topics and people online or to divert and distract from unfavorable attention the advantage of having nice human blood says that while they behave more human on line so the chances of them being eliminated are dismissed a lot. However alerter says activity even if done by humans has an miscible characteristic and doses. Of whats going there are known to more. Than a look at the commission a conversation. Not about form a sort of. Contest when the going to. Be most grammas from the. Start and then under. A lot of awards all of programmers are more sort of thrones but it must be said its been 10 years. Its just going to. Be neck and then on the former squad. And the. Goal here i mean. All its done and what the live from the. Travel. So when they heard. From elections 2 big news events to political debates decks pile on and drive online chat and their alarmingly successful in skewing conversations and narratives a study by the Oxford Internet institute shows that between 20172018 the number of countries where organized social media manipulation of cars increased from 28 to 48 the biggest drivers of organized online manipulation around the world Political Parties the realisation many of them have had is that instead of trying to since the social media platforms its much more effective to simply flood them with bots junk news and decide for the nation Samantha Bradshaw was one of the researchers who worked on the group. The advertisers have used these platforms to reach new audiences and new markets but now were seeing Political Parties learn these platforms can also be used to sway Public Opinion and so instead of selling us these goods theyre theyre selling us World Leaders or political ideologies by using the advertising infrastructure and the algorithms to slowly start nudging hurst Fact Checking opinions about politics were seeing the shift away from purely automated accounts to more human operators for finding actual real people for hire to work on political campaigns to work with more repressive governments to target people online with this kind of speech to ultimately suppress their participation in politics and public discussion and. A lot of people dont necessarily participate and political discussions online anymore i even find myself withdrawing a little bit from commenting on politics just because of the enormous reaction that you can get and its hard to know whether or not these are real people. And you only have these views or whether theyre just a paid troll sitting far off country somewhere just designed to make me feel this way and to make me withdraw from participating in these discussions online dickson the exists to do so well because cliques have become the defector to receive the online world will become accustomed to the fact that for years the algorithms behind Facebook Twitter instagram and the others have rewarded big numbers mostly it was comments. And mills use the rewards of groups and the lack of regulation meant that if you want to have an impact clicks a what you need to go off to. The drive clicks isnt restricted to governments political movements or marketing agencies theyre in it to shake perceptions many others are in it for the money but how do you make money Online Engagement the hot and science of keeping people flipped its what keeps the online money machine chinee and so algorithms have been programmed to push content that gets kind gauge when algorithms dont necessarily determine the veracity of content theyre often more concerned with the by reality of it so if more people are engaging with a certain topic the algorithms might say like this might matter to q. As well that could be you know the new avengers movie could be a new viral video about cats but it could also be something of importance such as you know a new breaking news story and this is where we see doctors trying to manipulate the popularity metrics and thats why we get descent from ation stories spreading like wildfire because if there are a bunch of fake accounts online engaging with a fake breaking news story that might get pushed into the news feeds of or. The user is human real people will start interacting and sharing these distant permeation stories further and further. On up to us and. Im on my way now to a cut plan in central mexico in august 2 10182 men Ricardo Flores was beaten and burned to death because people thought that they were child snatches warnings on Facebook Twitter and whatsapp had gone viral with the news that gangs of kidnappers had been picking up children and selling their organs the news wasnt true but the stereo led to the most brutal form of more violence. More of their life but its on the one yes just give a list also to those that got us it broadly must go to another service and sort of the local phrase walk you know spoken yes come on yes well most a theres several more set i mean will. They actually have like i mean the link went to say shes voting or staying there are going to look and that the month before theyre going to get out also spiritual so they could get a bit of sun and strength to get us where most of the what i suspect are the sort of you are more mature than consent and we can. Have made only god have already married in the backyard. On the day of the attack 22 year old when hes 43 year old. Travelling together. They made a pit stop to buy a drink it happened to be near a school and with suspicion of child kidnappings in the area they became fatal targets to a mob galvanized by on mine. I meant would resign. And ill go to. Apple with. A longing yes. But our knowledge. But i misunderstand the where this. Happened say. But im not one yalla what an equitable this up and say but on more thing whatever us. Army said its not a matter. Of. Fact us. For france us. And they not sent there by law or secondly so possibly even more shocking than the impact of this fake news is the motivation for it often ideology only plays a small part in a scam thats really all about money. The money were talking isnt small change in mexico a website can in around a 1000. 00 u. S. Dollars for every 1000000 page views every time a person lands on a page the advertising algorithm kicks in and the website starts. Creating a website isnt difficult and most times a single group of women strangers will have several on the go at once generating around 2. 00 to 5000. 00 a month it doesnt matter if the content is real or not as long as readers flock to the site then making a buck. How do you get people to your website well thats with comes in with over 2000000000 uses its one of the most powerful distribution tools for sharing content yes you do you. Have it out but of course it is literally meant in africa news because bolton said it was from the familiar to us but to him there in england germany and there are mistakes with the guy so use him in the middle corners. Display him as a facebook get a person in the this is be the list with him but a little notice of locals you know mentor the note in german to us and this is you let on a little more of that style is a bonus in the way life is akin to no problem unless youre not going to sort of mental enjoyment to simply let them you know more to see intent or something of that place but a fellow by heinous simply going to forgive us. But i had a clue to put him in earlier the way in which social media platforms to distribute all kinds of fake news or dissent from a show and about politics or conspiracy theories about politics or any any other aspects of life is really really important because most people today use these platforms to find news and information and its often a trusted source of news and information not as much as traditional t. V. Or Mainstream Media but its trusted in the sense that its our friends and our family who are sharing this content and we tend to trust information that comes from people who are like minded theres all kinds of research from the field of psychology that you know talks about confirmation bias and thats why facebook can be such a powerful pop forum for spreading falsehoods about politics because we do inherently trust this information a little bit more than than other kinds of information getting facebook on the record isnt easy. The company is battling a lot of justifiably bad press around the world but listeria the strategic manager for news at facebook mexico did agree to meet without pay and most of us here liberty less important than the spectacle of men who run the post be on your side now they are part of that that is the people there. But the former focus will focus on other sources going to the platform i can look at him because then i use them to provide them with under the single a name of the movie was their story so i will source is who sets it up that is it went thus far as the one of the most and forgot to watch in their calm but they important they last quintets files as a facebook closest to my looks like thought it was that was kind of him putting a get in systemic. Response i believe that is what only a dad is a continual bit of what a lot of. Us aside us here are most trusting because some of those enormous connie that yes. Most of the law here yet procure a little bit more but at the back of the court there are a staggering. Luiss facebooks its a pain he gave us lots of millions of fake accounts taken down and thousands of millions of spam posts cleaned off the site by Artificial Intelligence algorithms sweeping the. Training algorithms to recognize misinformation is incredibly complicated no wilder of them can easily determine whats true or false after all there are cases where even human stone agree so in an effort to curb the spread of misinformation the company has begun to collaborate with external factor. The number one project book to get my most of the program other than if you go to the steps are you that most clinics parables but if you got all these you could maybe because theyre going to because youre. Doing other things that accompany your then to the appropriate but the form of facebook and i dont maybe flag in your news feed if it has been disputed by an independent 3rd Party Fact Checker outside of facebook serious serious