Boutique developer SweetHarvest Development Sdn Bhd’s maiden project, AmanAra Residensi at Kayu Ara, has seen a take-up rate of 50%. “We have high hopes that we will be able to sell more units when our development is ready as buyers will be able to see and experience the uniqueness of our property. Our target market remains owner-occupiers, young couples looking to start a family and those who want to upgrade to a bigger home in a better location,” Jonathan Lim, the company’s project director, says in an email. “Most of the people who have shown interest in our project fall into these categories and we have received positive responses, especially on the design and layout. Many have also said they like this location as it has great accessibility to areas in Petaling Jaya and Kuala Lumpur, which shows its growing potential as the neighbourhood matures.”