An Era Of Digital Marketers Hareesh Tibrewala, Joint CEO, Mirum India His sphere of expertise revolve around business, specializing in sales, marketing, HR, finance and operations, and he is an excellent speaker, who has also been recognized as Digital Marketer of Marketeer of the Year by World Brand Congress. We live in an era of ever evolving digital technology, and so does our customer. With the advent of multiple screens, the attention span of the customer is reducing every passing day. Add the hyper-competitive market to this scenario and you have a major marketing challenge at hand. It is imperative to get up close and personal with the customer and make the most of opportunities to communicate with them via things that are relevant.