Artesian Debuts Next Generation 'Engagement Signals' for Bespoke Client Monitoring Media Links 6th May 2021: Artesian Solutions, a leading provider of client intelligence and risk solutions, today announces the launch of Engagement Signals, a fully customisable way of identifying critical changes in a target company using bespoke rules, built on top of its new Connect Platform™. To remain competitive, front-line financial services professionals need a constant supply of highly relevant intelligence and insight on their clients to facilitate advanced prospecting, customer monitoring, efficient onboarding, ongoing assessment of portfolio risks, and automated underwriting. Engagement Signals Artesian Connect™ harnesses what the company refers to as the Know-How Equation™. This framework captures and applies a business’s collective expertise – their Know-How. Connect™ then leverages an advanced rules-engine to apply that Know-How to millions of structured and unstructured data points, revealing highly targeted calls to action. Engagement Signals use these same capabilities to deliver personalised ‘signals’ or ‘triggers’ which notify the user of Next-Best-Actions that they could take on an account.