As Global Fintech Adoption Grows, Traditional Banks Pursue Digital Transformation Strategies: Report May 27, 2021 @ 7:57 am By Omar Faridi As Fintech companies become a lot more profitable, traditional banks are trying to counter their business strategy with branded digital-only subsidiaries. Fintech firms are getting ready to approach their next “maturity milestone” – profitability – as they showed great resilience during the COVID outbreak, with verticals registering double-digit growth despite industry-wide operational and financial challenges. Responding to Fintech firms and businesses’ rising popularity among consumers and “close proximity” to profits, incumbents have been establishing digital-only entities in order to appeal to “specific customer segments,” according to the