Batten Down the Hatches in 2021: Crisis Management Crisis can strike anytime, anywhere. Global pandemics, civil unrest, hurricanes, floods, devastating accidents, power outages, cyber-attacks—the list is endless. In times of crisis, your business’s leadership team has the responsibility to make critical decisions about the business’s future under extreme stress and often without all the facts. Having a formal crisis plan will equip your leadership team with the tools needed to survive a crisis and weather the storm. Strong Leadership In times of crisis, there is a direct correlation between strong leadership and survival. No matter the size of your business, your leaders must act with integrity, consistent with your business’s values and mission—even when it is most difficult to do so.