Blockchain-based solutions can help influencers profit from online communities Social media influencers have long been bound by the use of traditional social media platforms like YouTube and Instagram as their only means of interfacing with their audiences. The limitations of these platforms are manifold, including the challenge of monetizing talent and the lack of data security, which makes partnering with brands more difficult. But what if there was a way that content creators could have greater control over their online destinies? Enter blockchain-based technology and the coming widespread availability of open-source, decentralized applications, or dApps, which run on top of other blockchain technologies, like Ethereum.