To make pulses and wheat flour more affordable, the central government initiated the sale of chana dal and wheat flour under the brands 'Bharat Dal' and 'Bharat Atta'. Chana dal is retailed at a subsidized rate of Rs.60/kg and Bharat Atta at Rs. 27.50/kg, available through outlets like NAFED, NCCF, Kendriya Bhandar, and mobile vans across India. Buffer stocks of major pulses are released under Bharat Dal to regulate market prices