you have a robust campaign operation, and you do op-research on yourself, so you know the hits against you. >> you hear the negatives and figureow how t out how to respo >> and you plan ahead and you know how to respond to it. donald trump didn't do that on himse himself. it's not about the republican party. it's about donald trump as candidate for presidency doing the op-o on himself and having a campaign that's robust enough to run for the presidency, but we know he doesn't have that, we know he doesn't have any ground game, we know he doesn't have a polling operation, we know he doesn't have any of the things that are normal, national presidency. >> need did mitt romney in 2012. they demonized him for his dog on his roof and said he did not give cancer treatment to his employees. >> how you respond to it. >> he didn't do too well because he lost. john mccain was supposed to have