company tesla and build a lithium ion production facility like tesla's gigafactory the lithium deposit in the alps looks just right for this project despite this the risk remains high. when you start with the electrochemistry what with the coatings and all the necessary processes you initially have huge losses you have to write off lots of material even tesla had that problem in the startup phase it costs an awful lot of money and nobody likes that it's easy to say i'll just buy what i need from asia but that's the wrong strategic approach in the long term. lithium is the key element in producing the kind of high efficiency batteries needed for electric vehicles. because asian firms dominate the market they also decide the prices including those for german battery makers. if electric cars do become more prevalent on our roads one day the demand for the base element in the energy cells will rise exponentially