company like news corporation behind it. >> reporter: that's well put. the bottom line as we wrap things up here is one of the world's richest men has decided to police a financial substantial bet that this is the way you will get news in the future, that you will be happy to pay for that content as long as it's very rich and video and photos and sound, and the type of experience heretofore you certainly never had and heretofore if you were a print subscriber you certainly cannot get. eufpt is a huge gamble for a gentleman as we say is used to making huge gambles. i'm going to be raising that with rupert murdoch a little later today. one of the biggest believers in journalism as we know it is saying, i see it still having a future, maybe not the one you're used to but the one i see: one future not guided by politics or genders, but simply the printed