DICE LA gets a new name, is now Ripple Effect DICE LA‘s transition from a support studio to a full-fledged developer is complete, and to celebrate, its new name has been unveiled. DICE LA is now Ripple Effect Studios. The studio has been expanding since Respawn Entertainment co-founder Vince Zampella took over as head of DICE LA last year. Zampella will continue heading the studio group as general manager, while Christian Grass will be GM of Ripple Effect Studios. Why did DICE LA change names? According to IGN, the name change from DICE LA to Ripple Effect is to distinguish the studio from the DICE name. It signifies that it’s no longer just a support studio and will be working on its own original titles.