Origin Rush Limbaugh’s net worth was the subject of an online advertisement following his death on Feb. 17, 2021. The conservative radio personality died after battling lung cancer. The ad in question featured a photograph of Limbaugh and read: “[Photos] Rush Limbaugh’s Final Net Worth Left His Family In Tears.” The ad in question appeared on the Outbrain advertising network. Readers who clicked the ad were led to a slideshow article with 254 pages. Each page featured a celebrity and his or her purported net worth. We clicked through the entire story. It wasn’t surprising to us that Limbaugh never showed up on any of the 254 pages. The article didn’t mention his name even once. The ad was nothing more than clickbait.