'Keep in Touch': CavinKare forays into hand hygiene segment

'Keep in Touch': CavinKare forays into hand hygiene segment with Bacto-V


New hand wash and hand sanitiser range offers double protection against germs.
12 Jan, 2021 - 05:28 PM IST     |     By indiantelevision.com Team    
NEW DELHI: CavinKare’s Bacto-V has entered the rapidly growing segment of hand sanitisers and hand washes. With this move, the brand is positioning itself amidst the recently popularised categories in sync with the new normal induced by the Covid2019 pandemic. 
Bacto-V’s products have been a game-changer in the market, as it was launched in immediate response to consumer needs, shared CavinKare director & CEO – personal care & alliances Venkatesh Vijayaraghavan. 
“Backed by innovation and research, Bacto-V has evolved into an umbrella brand that offers safety solution to every possible touchpoint of contamination. Today as we further strengthen our presence in the market with the addition of hand hygiene products, we are confident that Bacto-V will become a go-to hygiene brand for millions across households in India. The products have been designed, developed and launched by thinking ahead of consumer showcasing CavinKare’s thought leadership in the industry,” he said.

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