Embracing change to remain relevant : vimarsana.com

Embracing change to remain relevant


Jennifer Villers
As a global IT distributor with a client base that includes companies like Apple, Cisco, Microsoft and Samsung, Ingram Micro Canada has a reputation for improving the productivity of business partners. According to Director of Marketing Jennifer Villers, it all comes down to a willingness to embrace new technologies in order to remain relevant.
A recognized marketing leader, Villers shared some of her top areas of focus for 2021 during a recent interview with ITWC President Fawn Annan, conducted as part of the CMO Talks podcast series. Topping her list of priorities was experience, including the experience of customers and vendor partners, as well as Ingram Micro Canada employees.

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