Empower children by teaching them to read for enjoyment By Shanice Naidoo In the children's book Fly, Everyone, Fly the character Afrika imagines that he is a pilot and can fly anywhere. He later teaches his friends the beauty of this by using their imagination to go anywhere they like. This year the Nalâibali, the national reading-for-enjoyment campaign, has brought a special story to children to celebrate World Read Aloud Day (WRAD). In the first year, 2013, the campaign reached 13Â 000 children and last year, the goal was to read aloud to 3 million children in a single day. Nalâibali celebrates WRAD on February 3, to draw attention to the importance of reading aloud to children in their mother tongue. The NGO commissions a brand new story â best suited for reading aloud to primary school children â and translates it into all 11 official South African languages.