‘Media’ is the term used to refer to the communication tools that provide us with information and knowledge. However, such communication tools can also fuel hatred, misinformation and stereotypes. In an equality context, stereotypes need to be explored for their negative effects as they propagate a fixed, over-generalised belief about a particular group or class of people. Members of the public often criticise the media for “perpetuating harmful or unrealistic social stereotypes” based on the grounds of age, race and ethnic origin, religion and belief, gender as well as sexual orientation, gender identity, gender expression or sex characteristics. For instance, young people are often represented as a problem with news coverage focusing on youth gangs, crime and anti-social behaviour rather than the challenges facing young people or the positive things they do.