Share: Etsy Inc (NASDAQ: ETSY) and the second-quarter guidance for the e-commerce company. The Etsy Analysts: Roth Capital analyst Darren Aftahi has a Buy rating and a $245 price target. Morgan Stanley analyst Lauren Schenk has an Underweight rating and raises the price target from $123 to $135. KeyBanc analyst Edward Yruma has a Sector Weight rating and no price target on shares. First Quarter Strength: Etsy’s product assortment helped the company’s gross merchandise sales in the first quarter. Habitual buyers represented 9% of active buyers in the first quarter, but represented 40% of GMS. GMS was up 132% year-over-year in the first quarter.