The A to Z of A2B Applications Throughout its history, there are many examples of the automotive industry leveraging technology transfers from adjacent and complementary markets; industrial, consumer, and healthcare to name a few. Ranging from the revolution of automobile mass production through the introduction of conveyor systems from the mining industry to the harnessing of processing power, which has continued apace since electronic control units (ECUs) first leveraged microcontroller capabilities over 30 years ago, the examples of the automotive industry borrowing and benefiting from technology transfers are too numerous to list. Now, the automotive industry is returning the favor by sharing a technology that promises to simplify audio distribution challenges in a diverse array of applications.