Facebook slams Apple for bringing transparency to ad trackin

Facebook slams Apple for bringing transparency to ad tracking, says old way is good for business


Facebook slams Apple for bringing transparency to ad tracking, says old way is good for business
Facebook and Apple are fighting over how iPhone users are tracked by apps. Apple is asking companies to tell users about tracking and that users must give consent. Facebook is saying it is bad for business.
Ankita Chakravarti | December 17, 2020 | Updated 11:06 IST
Highlights
Facebook says the move will harm small businesses.
Apple says users have a right to know and give consent to tracking by apps.
One of the biggest industries of our times, which is online advertising, is built on obfuscation. Web users rarely know when they are tracked by companies like Google and Facebook, not just within their own apps, but across different apps and websites. Essentially, even if you don't have a Facebook account or are not logged into Facebook, the social media company tracks you. Now, Apple is hoping to bring some transparency to the whole process, at least for iPhone, iPad, and Mac users. And Facebook is not happy.

Related Keywords

Dan Levy , Google , Facebook , Tracking Transparency , App Store , Data Used To Track You , Data Linked To You , டான் வசூல் செய்தல் , கூகிள் , முகநூல் , கண்காணிப்பு வெளிப்படைத்தன்மை , செயலி கடை , தகவல்கள் பயன்படுத்தப்பட்டது க்கு டிராக் நீங்கள் , தகவல்கள் இணைக்கப்பட்டுள்ளது க்கு நீங்கள் ,

© 2025 Vimarsana