Three years of underperformance when topped by a decline of more than 15 in just one month and makes the management come out with clarification is bound to rattle many and is bound to have rub off on other players in the sectors which may not be banks. However because they are part of the financial service sector they tend to get clubbed together. But the fact is that just because one bank is facing headwinds does not mean the whole financial sector is facing the same. While banks might be under pressure, AMC's have been doing well. Similarly, life insurers are under pressure but the general insurance companies have done well. So be selective as analysts are bullish on many companies in the financial services space.