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FMCG firms pin hopes on festive season numbers for rural recovery : vimarsana.com
FMCG firms pin hopes on festive season numbers for rural recovery
Demand in the FMCG market had been subdued in the July-to-September quarter, with volumes in rural markets declining 1 percent on a two-year CAGR basis. Urban volumes, however, increased 3 percent on a two-year basis.
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